5G even everything, retail new picture

On September 17, China Unicom and Qualcomm IoT Joint Innovation Center were officially unveiled in Nanjing, which became an important step for the strategic cooperation between the two parties in the field of 5G deep chemical networking. The Joint Innovation Center will initially focus on new retail and 5G IoT applications, and is expected to expand into a wide range of areas such as smart energy, smart manufacturing and robotics in the future. China Unicom-Qualcomm's new retail industry seminar was also held in the same period. The two companies joined hands with a number of industry-leading module manufacturers to jointly explore the huge commercial value of new technologies such as 5G and retail.

The Internet of Things has long been one of the country's core strategies. According to IDC, by 2023, China's IoT device connectivity will reach 7.5 billion. How to quickly promote technology landing and product commercialization in various sub-areas through open and efficient industrial cooperation has become a common issue to promote the innovation and development of the Internet of Things industry.

Focus on new retail, connect and intelligently accelerate IoT revolution

The Internet of Things itself has a strong diversity, including the diversity of vertical industries, the diversity of end product forms, and the diversity of application scenarios. With the development of “interconnection between people” and “Internet of Everything”, massive terminals will be widely deployed in many subdivisions such as retail, digital logistics, smart home, smart city, and smart transportation.

The retail industry is one of the most promising IoT segments with a broad user base. The retail industry is undergoing a digital transformation. According to IDC's "New Age of Smart Connected Retailing" white paper released at the seminar, after 2016, the retail industry experienced a digital transformation of "experience retail". Today's “new retail” is a highly personalized and digital product and service new production model that conforms to the development of the times. It takes data as the core driving force and uses emerging technologies as the means of realization for “people”, “goods” and “field”. The relationship is connected and reorganized.

New technologies are the core drivers of continued innovation in the new retail industry. 4G and 5G cellular connection technologies are the premise of intelligent interconnection in the retail industry. Artificial intelligence is the brain of intelligent interconnection in the retail industry. Technologies such as Internet of Things, XR and robotics are becoming important enablers in the digital transformation of the retail industry. The significance of intelligent interconnection is not only online, but also to obtain multi-dimensional information and data through the Internet of Everything, and provide personalized insights and services to users in real time through intelligent analysis.

Qualcomm's long-term technology accumulation in wireless connectivity and high-performance low-power computing, as well as the scale-up advantages accumulated in the smart phone field, can help partners seize new retail opportunities and actively deploy. Qualcomm is able to provide the underlying technology to meet the retail industry use cases, and to address the pain points of new retail diversification scenarios through a broad product portfolio. The products provided by Qualcomm are basically a chipset that integrates rich wireless connectivity and computing functions, and optimizes power management and software lifecycle according to terminal requirements and usage scenarios, and supports partners to make advanced and accurate positioning products. For example, the Snapdragon platform for POS machines and handheld terminals, and the robot platform supporting functions such as cleaning, inventory counting, and out-of-stock management, are designed to support AR/VR solutions for inventory/distribution and optimized shopping experience. Sexual and high-performance connected enterprise access points, smart cameras that power security and customer analytics.

For example, Qualcomm has introduced multi-generation LTE IoT modem products, including MDM9x07, MDM9206, and MDM9205. These global multimode LTE IoT modems support global deployments to enable next-generation IoT products and services to achieve cost-effective, low-power, years-long battery life and broader coverage. In the new retail use cases demonstrated at the seminar, such as mobile sales robots, vending machines, smart mobile POS terminals, doll machines, video coin machines, etc., Qualcomm MDM9x07 chipset is used to cover sales, payment, entertainment, sharing, etc. Multiple application scenarios.

In addition, the 8000 platform and Qualcomm artificial intelligence engine AI Engine's Zhongke Chuangda “Hardware” intelligent store management system has successfully helped a Japanese chain retail store to break the traditional store management mode and greatly improve the level of refined operation. Take a small store in the company as an example. After deploying the system for one month, the weekend revenue will increase by about 40%, and the overall income will increase by about 25%. The new retail enterprise Youbao adopts Qualcomm 4G full Netcom IoT modem MDM9x07 to build its vending machine, which enables merchants to obtain comprehensive data such as user's geographical location, group portraits and scene information in real time, and display according to the information of consumers according to their needs. Advertising, truly realizes "thousands of thousands of people" and "thousands of thousands of faces".

5G empowerment to create a broader IoT ecosystem

The deployment and maintenance of IoT mass terminals requires that the terminal design meet the requirements of low power consumption, high performance, integration, and scale. How to meet the needs of sub-divisions, reduce the difficulty of designing innovative IoT solutions for enterprises of different scales, and achieve commercial landing, become the key to the core strength of the underlying communication solution providers.

Qualcomm believes that with leading technology, segmentation expertise, and a broad product portfolio and platform, we can effectively support and expand the IoT ecosystem and promote the prosperity of the entire industry. Qualcomm has a broad portfolio of products and platforms that support different performance requirements and price ranges, while providing a proven reference design platform to help end-market vendors quickly and scale-up.

At present, the booming development of the Internet of Things industry coincides with the technological transformation of the 5G first year. The ultimate broadband, reliable connectivity and ultra-low latency brought by 5G will enable a wide range of IoT scenarios, bringing new value to the entire industry.

There are currently more than 150 5G terminal designs that have been released or are under development worldwide, using Qualcomm's 5G solutions, including 5G modules for IoT applications. The Xiaolong 855 and the Xiaolong X50 are the world's first commercial 5G mobile platforms, supporting many mobile phone manufacturers to rapidly launch 5G terminals in the global market in 5G. At present, the terminal equipped with the second generation Xiaolong X55 5G modem and RF system is also under development and will be available soon. At the same time, manufacturers such as Mobile Communication, Guanghetong, and Meige Intelligent have also launched a variety of 5G IoT computing and connectivity modules based on the Opteron X55, which can fully support the intelligent consumption experience in different usage scenarios. At the seminar, Mobile Communications announced that more than 100 customers have already developed 5G devices based on their 5G modules.

The broad prospects of 5G are particularly to be explored, and the magnificent picture of the new retail is portrayed. The goal of connecting everything to the Internet of Things is in line with Qualcomm's vision that 5G will benefit the wider consumer and industry. When the platform technology of 5G is integrated with the collaboration of the Internet of Things ecosystem, the world of intelligent interconnection will be expected in the future.

On September 17, China Unicom and Qualcomm IoT Joint Innovation Center were officially unveiled in Nanjing, which became an important step for the strategic cooperation between the two parties in the field of 5G deep chemical networking. The Joint Innovation Center will initially focus on new retail and 5G IoT applications, and is expected to expand into a wide range of areas such as smart energy, smart manufacturing and robotics in the future. China Unicom-Qualcomm's new retail industry seminar was also held in the same period. The two companies joined hands with a number of industry-leading module manufacturers to jointly explore the huge commercial value of new technologies such as 5G and retail.

The Internet of Things has long been one of the country's core strategies. According to IDC, by 2023, China's IoT device connectivity will reach 7.5 billion. How to quickly promote technology landing and product commercialization in various sub-areas through open and efficient industrial cooperation has become a common issue to promote the innovation and development of the Internet of Things industry.

Focus on new retail, connect and intelligently accelerate IoT revolution

The Internet of Things itself has a strong diversity, including the diversity of vertical industries, the diversity of end product forms, and the diversity of application scenarios. With the development of “interconnection between people” and “Internet of Everything”, massive terminals will be widely deployed in many subdivisions such as retail, digital logistics, smart home, smart city, and smart transportation.

The retail industry is one of the most promising IoT segments with a broad user base. The retail industry is undergoing a digital transformation. According to IDC's "New Age of Smart Connected Retailing" white paper released at the seminar, after 2016, the retail industry experienced a digital transformation of "experience retail". Today's “new retail” is a highly personalized and digital product and service new production model that conforms to the development of the times. It takes data as the core driving force and uses emerging technologies as the means of realization for “people”, “goods” and “field”. The relationship is connected and reorganized.

New technologies are the core drivers of continued innovation in the new retail industry. 4G and 5G cellular connection technologies are the premise of intelligent interconnection in the retail industry. Artificial intelligence is the brain of intelligent interconnection in the retail industry. Technologies such as Internet of Things, XR and robotics are becoming important enablers in the digital transformation of the retail industry. The significance of intelligent interconnection is not only online, but also to obtain multi-dimensional information and data through the Internet of Everything, and provide personalized insights and services to users in real time through intelligent analysis.

Qualcomm's long-term technology accumulation in wireless connectivity and high-performance low-power computing, as well as the scale-up advantages accumulated in the smart phone field, can help partners seize new retail opportunities and actively deploy. Qualcomm is able to provide the underlying technology to meet the retail industry use cases, and to address the pain points of new retail diversification scenarios through a broad product portfolio. The products provided by Qualcomm are basically a chipset that integrates rich wireless connectivity and computing functions, and optimizes power management and software lifecycle according to terminal requirements and usage scenarios, and supports partners to make advanced and accurate positioning products. For example, the Snapdragon platform for POS machines and handheld terminals, and the robot platform supporting functions such as cleaning, inventory counting, and out-of-stock management, are designed to support AR/VR solutions for inventory/distribution and optimized shopping experience. Sexual and high-performance connected enterprise access points, smart cameras that power security and customer analytics.

For example, Qualcomm has introduced multi-generation LTE IoT modem products, including MDM9x07, MDM9206, and MDM9205. These global multimode LTE IoT modems support global deployments to enable next-generation IoT products and services to achieve cost-effective, low-power, years-long battery life and broader coverage. In the new retail use cases demonstrated at the seminar, such as mobile sales robots, vending machines, smart mobile POS terminals, doll machines, video coin machines, etc., Qualcomm MDM9x07 chipset is used to cover sales, payment, entertainment, sharing, etc. Multiple application scenarios.

In addition, the 8000 platform and Qualcomm artificial intelligence engine AI Engine's Zhongke Chuangda “Hardware” intelligent store management system has successfully helped a Japanese chain retail store to break the traditional store management mode and greatly improve the level of refined operation. Take a small store in the company as an example. After deploying the system for one month, the weekend revenue will increase by about 40%, and the overall income will increase by about 25%. The new retail enterprise Youbao adopts Qualcomm 4G full Netcom IoT modem MDM9x07 to build its vending machine, which enables merchants to obtain comprehensive data such as user's geographical location, group portraits and scene information in real time, and display according to the information of consumers according to their needs. Advertising, truly realizes "thousands of thousands of people" and "thousands of thousands of faces".

5G empowerment to create a broader IoT ecosystem

The deployment and maintenance of IoT mass terminals requires that the terminal design meet the requirements of low power consumption, high performance, integration, and scale. How to meet the needs of sub-divisions, reduce the difficulty of designing innovative IoT solutions for enterprises of different scales, and achieve commercial landing, become the key to the core strength of the underlying communication solution providers.

Qualcomm believes that with leading technology, segmentation expertise, and a broad product portfolio and platform, we can effectively support and expand the IoT ecosystem and promote the prosperity of the entire industry. Qualcomm has a broad portfolio of products and platforms that support different performance requirements and price ranges, while providing a proven reference design platform to help end-market vendors quickly and scale-up.

At present, the booming development of the Internet of Things industry coincides with the technological transformation of the 5G first year. The ultimate broadband, reliable connectivity and ultra-low latency brought by 5G will enable a wide range of IoT scenarios, bringing new value to the entire industry.

There are currently more than 150 5G terminal designs that have been released or are under development worldwide, using Qualcomm's 5G solutions, including 5G modules for IoT applications. The Xiaolong 855 and the Xiaolong X50 are the world's first commercial 5G mobile platforms, supporting many mobile phone manufacturers to rapidly launch 5G terminals in the global market in 5G. At present, the terminal equipped with the second generation Xiaolong X55 5G modem and RF system is also under development and will be available soon. At the same time, manufacturers such as Mobile Communication, Guanghetong, and Meige Intelligent have also launched a variety of 5G IoT computing and connectivity modules based on the Opteron X55, which can fully support the intelligent consumption experience in different usage scenarios. At the seminar, Mobile Communications announced that more than 100 customers have already developed 5G devices based on their 5G modules.

The broad prospects of 5G are particularly to be explored, and the magnificent picture of the new retail is portrayed. The goal of connecting everything to the Internet of Things is in line with Qualcomm's vision that 5G will benefit the wider consumer and industry. When the platform technology of 5G is integrated with the collaboration of the Internet of Things ecosystem, the world of intelligent interconnection will be expected in the future.